Privacy Policy

Who We Are

Drive Dealer Marketing ("DDM", "we", "us", "our") provides digital marketing activation services to automotive dealerships across Canada and the United States. This Privacy Policy explains how we collect, use, disclose, and protect information through our website and services.

Information We Collect

Information You Provide to Us

When you submit our contact form or communicate with us, we may collect:

• Dealership name
• Contact name
• Email address
• Phone number
• Estimated database size
• Any additional information you include in your message

Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address
• Browser type and version
• Pages visited and time spent
• Referring URL
• Device information

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and communicate with you about our services
• Provide, maintain, and improve our services
• Send you relevant information about our offerings (with your consent where required)
• Comply with legal obligations

Dealership Customer Data

In the course of providing our services, dealership clients provide us with their customer database information (names, phone numbers, email addresses) for the purpose of executing marketing campaigns. We process this data solely on behalf of and under the instructions of our dealership clients. We:

• Use dealership customer data only to execute agreed-upon campaigns
• Do not sell, rent, or share dealership customer data with third parties for their own marketing purposes
• Do not use dealership customer data for our own marketing
• Implement appropriate technical and organizational security measures to protect this data
• Delete or return dealership customer data upon completion of services or at the client's request

Each dealership client is responsible for ensuring they have the appropriate consent and legal basis for sharing their customer data with us for campaign execution purposes.

Messaging Compliance

DDM executes email, SMS, and ringless voicemail campaigns on behalf of dealership clients. All campaigns are:

• Sent under the dealership's brand and identity
• Compliant with applicable laws including Canada's Anti-Spam Legislation (CASL), the CAN-SPAM Act, the Telephone Consumer Protection Act (TCPA), and applicable carrier regulations
• Sent only to recipients for whom the dealership has an existing business relationship or appropriate consent
• Inclusive of opt-out mechanisms as required by law

Data Sharing and Disclosure

We do not sell your personal information. We may share your information with:

• Service providers who assist us in operating our website and delivering services (e.g., email delivery platforms, SMS providers, hosting providers)
• Legal authorities when required by law, regulation, or legal process
• Professional advisors such as lawyers and accountants as needed

Data Security

We implement appropriate technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Contact form submissions are retained for the duration of our business relationship and a reasonable period thereafter.

Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Withdraw consent where processing is based on consent
• Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us using the information below.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of our website after changes constitutes acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

Drive Dealer Marketing
Email: info@drivedealermarketing.com